What is it with businesses

You got businesses or people that are supposed to complain about how they wish they could afford to advertise on TV. Which we all know it costs hundreds or even thousands. I offer TV advertising for $100 and never hear a thing from anyone. So what is it with businesses or people, hundreds or thousands is to much, Now 100 is to much. I think their nothing but a bunch of cry babies. Kinda Like I'm Doing Now!